CenturyLink Sponsorship Marketing, Strategy, & Design
CenturyLink is a global communications, hosting, cloud and IT services company enabling millions of customers to transform their businesses and their lives through innovative technology solutions. In order to connect with current and potential customers in the communities and markets they live in, CenturyLink invests in sports sponsorship to build their brand.
In my creative director role for the CenturyLink sponsorship team, I am responsible for the design, development and production of the integrated marketing assets CenturyLink uses to promote and activate their partnerships with 10+ professional sports teams.
Our main goal is to execute quality creative that leverages CenturyLink’s sports sponsorships to heighten brand awareness and favorability - in the ballparks, stadiums, and arenas, as well as, in-market, beyond the walls of team venues.